Helen Fraser 

‘Young women need female role models to inspire success’

Former managing director of Penguin, Helen Fraser, discusses which women inspired her to achieve
  
  

Byron's Daughter
Ada Lovelace was the first female computer scientist. Photograph: Hulton Archive/Getty Images Photograph: Hulton Archive/Getty Images

Inspiration is all around us – in newspapers, magazines, on our smartphones and tablets. Rarely a moment goes by without someone trying to persuade us to do something, usually in the form of an idealised image or lifestyle that we’re encouraged to replicate. Modelling ourselves on others is part of human nature, it’s how we’ve survived this long and why other less adaptable beings have gone the way of the dodo.

When it comes to defining who we are and what we stand for, friends, family and colleagues are a good starting point. All three present plenty of opportunities to review and refine our behaviour, hopefully with the aim of becoming the best version of ourselves.

Beyond our family and friends, we look at films, magazines, public life, and colleagues to find people on whom we can model ourselves and who can inspire us. Given that the top ranks of law, academia, policing and politics still seem stuck at a figure of about 20% for women at the top, it is particularly crucial for young women to find successful women who can be those role models.

At the GDST we are incredibly lucky to have 60,000 alumnae, many of whom are in senior positions, who can be role models for our pupils, and many of whom reach out a helping hand in work experience or mentoring for our young graduates starting their careers. We are delighted that so many of our alumnae give so generously of their time to speak to their successors – and particularly so when they are working in unusual or highly sought after careers.

When I was managing director of Penguin, I didn’t have the luxury of Facebook and Twitter to tap into the ideas and wisdom of other female leaders. I was however very privileged to work with Marjorie Scardino who at the time was my boss and was the first female chief executive of a FTSE 100 company, Pearson plc. Having someone at the very top of the company, confidently occupying the role of chief executive officer, I think gave confidence to women throughout the organisation.

Young women in work often talk about the self-doubt that holds them back, the voice at your shoulder saying you aren’t really good enough, and “don’t think of asking for a rise, a promotion”. Seeing a woman above them in the organisation does a huge amount to dispel those doubts and instil confidence. Of course sometimes our role models (of either gender) get things wrong, or disappoint us, but this is also a useful reminder especially to girls that no one is perfect, and that careers can survive both failure and error.

In schools, all subjects provide opportunities to source role models, from literary heroes and heroines to scientific pioneers. They might seem dusty when compared with the latest young female celebrity but positioning Ada Lovelace, the first female computer scientist, as a modern day woman in tech, quickly brings the past back to life.

When it comes to inspiring young people about what they can achieve for themselves, honesty about ones triumphs and failures is invariably the best policy. Last month I joined over 130 Sixth Formers from across the GDST network at our annual Young Leaders’ conference. Poised on the brink of their brilliant careers, these future leaders will be learning a range of leadership skills including negotiation, problem solving and financial management – vital additions to the challenging academic curriculum our schools provide.

I hope that by sharing some of my own professional insights, I’ll encourage them to aim high and not let any outdated norms steer them off course. I have no doubt I will find them equally inspiring.

Helen Fraser is chief executive of the Girls’ Day School Trust

 

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